Which of the following could be a reason for a supplier to join the Ariba Network?

Suppliers join the Ariba Network primarily to enhance visibility and streamline their operations. By participating in this network, they gain access to a vast pool of potential buyers, which can significantly increase their chances of selling products or services. The platform provides tools for managing transactions efficiently, such as invoicing and purchase order management, which reduces administrative overhead and helps suppliers operate more effectively.

Improving visibility within the supply chain allows suppliers to understand demand better, forecast more accurately, and respond quickly to buyer needs. This connectivity and openness promote better collaboration with buyers, improving communication and reducing the likelihood of errors or miscommunications during the procurement process. All these enhancements can lead to increased sales, better client relationships, and overall business growth through the efficiencies gained on the Ariba Network.

This contrasts with the other options. Managing a digital marketplace or replacing current purchasing practices might not align with the primary motivations for joining the network, which focuses on integration and collaboration rather than complete independence. Operating independently without collaboration contradicts the essence of being part of a connected network like Ariba, which thrives on interactions between buyers and suppliers.